PC02: Foundation

Preparing

the Foundation

Building a Foundation

A presentation is only as good as the depth of communication of its message. If the message isn’t heard, understood, or acted on, the presentation essentially fails. The foundation of a good presentation starts with having a clear purpose. Use this purpose as a guide to developing the presentation and ensuring your presentation stays on track and on point.

I. Statement of Purpose

1. The purpose of my presentation is to explain to my colleagues our company’s newest marketing strategy and how it affects their work.
2. The purpose of my presentation is to demonstrate to my clients how to submit online applications for product safety testing and certification.
3. The purpose of my presentation is to persuade sales prospects of the benefits of our products and services and to have them sign on as clients.

Use this pattern:

The purpose of my presentation is to ( verb ) to ( who ) ( what ).

The purpose of my presentation is to…

______________________________________________________________________

______________________________________________________________________

______________________________________________________________________

II. Developing Main Ideas

Examples:

1. The purpose of my presentation is to give new employees an overview of our company before taking them on a tour of the factory.

Main Idea 1: History (major milestones)

Main Idea 2: Markets (where we currently sell)

Main Idea 3: People (who we hire)

Develop Your Main Ideas

The purpose of my presentation is to______________________________________.

Main Idea 1:

Main Idea 2:

Main Idea 3: